What Is Mobile Marketing - By Shubham Matrix

What Is Mobile Marketing – By Shubham Matrix

What Is Mobile Marketing – By Shubham Matrix
Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS and MMS, social media, and apps.

Mobile is disrupting the way people engage with brands. Everything that can be done on a desktop computer is now available on a mobile device. From opening an email to visiting your website to reading your content, it’s all accessible through a small mobile screen. Consider:

80% of internet users own a smartphone.

Mobile platforms, such as smartphones and tablets, host up to 60% of digital media time for users in the U.S.

Google anticipates search queries on mobile devices to surpass desktop searches by the end of 2015.

Effective mobile advertising means understanding your mobile audience, designing content with mobile platforms in mind, and making strategic use of SMS/MMS marketing and mobile apps

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Website – https://shubhammatrix.site

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Source. First Published on YouTube

Growth Hacking Articles

What Is Mobile Marketing

What Is Mobile Marketing

what is mobile marketing
Mobile marketing is a multi-channel, digital strategy aimed at reaching users on their mobile devices. Get steps to a winning campaign on every platform
mobile marketing is important
Read on to learn the major types of mobile marketing, mobile marketing stats, how mobile marketing works and why you can afford to miss out on the mobile marketing trend
Mobile Marketing Advantages
Mobile marketing is extremely powerful, but it’s easy to get stuck in a rut with techniques that don’t deliver the results you were hoping for. So to help you out we’ve come up with this list of super-effective but easily missed mobile marketing strategies that you can try today
Mobile Marketing strategy
Mobile marketing utilizes multiple distribution channels to promote products and services via mobile devices, such as tablets and smartphones
Mobile Marketing best examples
Want to know what is mobile marketing? Read more to understand best Mobile Marketing practices and delve into best Mobile Marketing Tools

Source. First Published on YouTube

Growth Hacking Articles

User Acquisition Strategy for Apps: Top Tips [Mobile Monday]

User Acquisition Strategy for Apps: Top Tips [Mobile Monday]

In need of a more effective user strategy for apps? Watch this Mobile Monday video to learn about the top tips and recommendations from Apptopia Co-Founder and COO Jonathan Kay.

This video is part of a longer Q&A conducted in August 2019. For the full recording, go to https://www.youtube.com/watch?v=KWzPHvVbHqY&t=1s.

Interested in learning more about mobile user acquisition and in-app performance advertising? Check out these resources:

– How Marketers Should Be Using Mobile Apps (https://www.inmobi.com/blog/2019/10/07/how-marketers-should-be-using-mobile-apps)

– Mobile Path To Purchase Marketing: Moving Customers From Online To Offline (https://www.inmobi.com/blog/2019/10/11/mobile-path-to-purchase-marketing-moving-customers-from-online-to-offline)

– How To Build Multi-Touch Attribution Models With The Right Incentives (https://www.inmobi.com/blog/2019/09/27/how-to-build-multi-touch-attribution-models-with-the-right-incentives)

– In-App Mobile Video Advertising: What You Need To Know (https://www.inmobi.com/blog/2019/09/19/in-app-mobile-video-advertising-what-you-need-to-know)

– Omnichannel DSPs Vs Specialized DSPs: How To Choose Between The Two (https://www.inmobi.com/blog/2019/09/11/omnichannel-dsps-vs-specialized-dsps-how-to-choose-between-the-two)

– The Ultimate Mobile User Acquisition Checklist (https://www.inmobi.com/blog/2019/08/19/the-ultimate-mobile-user-acquisition-checklist)

– How Programmatic Is Changing Mobile Advertising (https://www.inmobi.com/blog/2019/08/15/how-programmatic-is-changing-mobile-advertising-new-research)

– Multi-Touch Attribution Explained (https://www.inmobi.com/blog/2019/07/08/multi-touch-attribution-explained-infographic)

– Why You Need To Fully Map Out Your Mobile App Customer Journey (https://www.inmobi.com/blog/2019/07/11/why-you-need-to-fully-map-out-your-mobile-app-customer-journey)

– Performance Marketing Vs Brand Marketing: How To Balance The Two On Mobile (https://www.inmobi.com/blog/2019/07/15/performance-marketing-vs-brand-marketing-how-to-balance-the-two-on-mobile)

– How To Combine Online Advertising And Offline Advertising To Boost Your App Business (https://www.inmobi.com/blog/2019/06/11/how-to-combine-online-advertising-and-offline-advertising-to-boost-your-app)

– What You Need To Do In Order To Appeal To Customers On Mobile Devices (https://www.inmobi.com/blog/2019/06/07/what-you-need-to-do-in-order-to-appeal-to-customers-on-mobile-devices)

– Moving Beyond Mobile App Cost Per Install: The Benefits Of CPX Bidding (https://www.inmobi.com/blog/2019/06/05/moving-beyond-mobile-app-cost-per-install-the-benefits-of-cpx-bidding-video)

– 52 In-App Advertising Statistics You Should Know (https://www.inmobi.com/blog/2019/05/21/52-in-app-advertising-statistics-you-should-know)

– What We Believe In: 6 Ways To Rethink Attribution (https://www.inmobi.com/blog/2019/05/16/what-we-believe-in-6-ways-to-rethink-attribution)

– What Is Cross Device Attribution? (https://www.inmobi.com/blog/2019/05/08/what-is-cross-device-attribution-video)

– Are Your Mobile Marketing Metrics And Pricing Models Aligned With Business Goals? (https://www.inmobi.com/blog/2019/04/11/are-your-mobile-marketing-metrics-and-pricing-models-aligned-with-business)

– Programmatic Advertising Explained (https://www.inmobi.com/blog/2019/04/04/programmatic-advertising-explained)

– What Is Multi-Touch Attribution Marketing? (https://www.inmobi.com/blog/2019/04/03/what-is-multi-touch-attribution-marketing-video)

– How To Craft The Perfect Mobile App Marketing Strategy (https://www.inmobi.com/blog/2019/04/01/how-to-craft-the-perfect-mobile-app-marketing-strategy)

– Answering Your Top Mobile App User Acquisition Questions (https://www.inmobi.com/blog/2019/03/28/answering-your-top-mobile-app-user-acquisition-questions)

– How to Make Better Creatives for In-App Performance Advertising (https://blog.apptopia.com/how-to-make-better-creatives-for-in-app-performance-advertising)

– The Evolution of In-App Performance Marketing: How to Run Smart Ad Campaigns Today (https://blog.apptopia.com/the-evolution-of-in-app-performance-marketing-how-to-run-smart-ad-campaigns-today)

– A Buyer’s Guide to Evaluating App Install Anti-Fraud Solutions (https://www.inmobi.com/insights/download/whitepapers/a-buyers-guide-to-evaluating-app-install-anti-fraud-solutions/)

– How to Set Up a Multi-Touch Attribution Model: https://bit.ly/2NQlj6b

Stay in Touch with InMobi!

We’d love to hear from you! Be sure to let us know what you think of this video in the comments section below, and on our social media channels. And, of course, be sure to subscribe ASAP to the InMobi YouTube channel for even more great mobile marketing and in-app advertising videos!

Source. First Published on YouTube

Growth Hacking Articles

How AI & Automation Are Changing Mobile Marketing | AccuraCast

How AI & Automation Are Changing Mobile Marketing | AccuraCast

Delivered at MGS Europe 19 by Farhad Divecha, Managing Director, AccuraCast.

Get a first-hand account of how Artificial Intelligence and automation are changing the way digitally mature brands and agencies work. The session will cover the benefits and obstacles businesses face when adopting AI, and case studies of successful AI implementation in cross-device marketing campaigns.

Facebook: https://www.facebook.com/MobileGrowthSummit/
Twitter: https://twitter.com/mobilegrowthmgs
Instagram: https://www.instagram.com/mobilegrowthmgs/
LinkedIn: https://www.linkedin.com/company/mobilegrowthsummit/
YouTube: https://www.youtube.com/channel/UCCqlEW_TFsh-BAxYmbv-XfA

Website: https://mobilegrowthsummit.com/
MGS Tribe: https://mobilegrowthsummit.com/tribe/
Mobile Growth University: https://mobilegrowthsummit.com/university/

Source. First Published on YouTube

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Mobile UI & UX Design Trends 2020 | TemplateMonster

Mobile UI & UX Design Trends 2020 | TemplateMonster

What are the key Mobile UI & UX Design Trends 2020? Check out the selection of AMAZING mobile UI prototypes to get inspired! For top-notch UI kits, visit TemplateMonster Marketplace 👉👉👉https://www.templatemonster.com/ui-elements.php?utm_source=youtube&utm_medium=social&utm_campaign=tm_com

✅ Who Is This Video For?
➡️This video will be useful for designers who want to try to predict mobile UI design 2020 trends.
➡️This video will be useful for people who create mobile applications or mobile-friendly websites. It can help you understand how to design mobile UI that will be ergonomic and modern.

If you like this video and you want to know more – please subscribe. Please, check the timestamp section to see the examples of mobile UI prototypes:

00:06 📌 Buttonless design & Liquid Swipe
Nature Encyclopedia App / tubik https://dribbble.com/shots/4644803-Nature-Encyclopedia-App
Cuberto Liquid Swipe https://dribbble.com/shots/5813405-Liquid-Swipe-Open-Source

00:17 📌 Bottom navigation 2.0
Bright App UI Kit / Anton Tkachev for UI8 https://dribbble.com/shots/6733935-Bright-App-UI-Kit
Animated Tab Bar Concept / Cadabra Studio https://dribbble.com/shots/4511669-Animated-tab-bar

00:34 📌 Better personalization
To Do App / Microsoft Design https://dribbble.com/shots/7274922-To-Do-s-New-Look
Savage iOS UI Kit I / Anton Tkachev for UI8 https://dribbble.com/shots/8340500-Savage-iOS-UI-Kit-I

00:45 📌 Round corners
Vacation House UX/UI map / Cuberto https://dribbble.com/shots/8386945-Vacation-House-UX-UI-map
Vegan Recipe App / tubik https://dribbble.com/shots/4050692-Vegan-Recipe-App

00:55 📌 Password-less experience – Tesco Bank App

01:01 📌 Advanced Animation
Travel planning tool / Gleb Kuznetsov https://dribbble.com/shots/5709015-Travel-planning-tool
Music News App / tubik https://dribbble.com/shots/4193205-Music-News-App-Animation
Finance App Interactions / tubik https://dribbble.com/shots/4455975-Finance-App-Interactions

01:19 📌 3D and faux-3D design
Mitsubishi connect iOS / Gleb Kuznetsov https://dribbble.com/shots/5470167-Mitsubishi-connect-iOS
Mobile app – Social media network https://dribbble.com/shots/6779772-Mobile-app-Social-media-network

01:34 📌 Gradients 2.0
Commerce Dashboard App / Ghani Pradita

01:40 📌 Illustrations
C M O D / Zak Steele-Eklund for Studio VØR https://dribbble.com/shots/6646225-C-M-O-D
Course lesson apps exploration / Saikat Kumar for Ofspace https://dribbble.com/shots/6914361-Course-lesson-apps-exploration

01:52 📌 Dark themes
AI Annotation App – Light and Dark Themes / Mallik Cheripally in Annotate.AI
Chameleon Light & Dark Theme (formerly Abacus) / Richard Robinson
Smart Home Controller / Ramotion in User Interface Design https://dribbble.com/shots/6396764-Smart-Home-Controller

02:02 📌 Device-agnostic Experiences
Booking flight with active interface / Gleb Kuznetsov https://dribbble.com/shots/5401352-Booking-flight-with-active-interface
Flight Boarding Pass for Apple Watch https://dribbble.com/shots/4943260-Flight-Boarding-Pass-for-Apple-Watch

So, what mobile UI design trends 2020 are people talking about? Where might these design & tech trends lead the UX & UI industries in 2020? UI/UX designers try different combinations to make their interface prototypes stand out! It’s always difficult to predict trends. You need to see what was popular and what becomes popular. It’s important to see how various technologies are used to understand what may become popular.

This video includes various UI design solutions that you need to pay attention to, as they may become popular in 2020. You need to consider using these solutions in your mobile applications or mobile versions of websites. All these solutions are provided by talented designers (all the rights belongs to them) from different parts of the world and you can also use this video as inspiration to create something amazing on your own.

UI/UX design can be quite challenging, as you need to create something that everyone can use. There are two main ideas for you to keep in mind 👇:
➡️Your website or an application has to be ergonomic, so a user doesn’t waste time trying to find what they need
➡️Performance – the application or the website has to work fast

#MobileUI #TemplateMonster #DesignTrends
Subscribe to our channel to learn more about web design: https://www.youtube.com/user/TemplateMonsterCo/

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Source. First Published on YouTube

Growth Hacking Articles

Mobile Marketing 2020 Fun Mobile Online  Marketing Techniques

Mobile Marketing 2020 Fun Mobile Online Marketing Techniques

Getting customers to create their own content and share it with you is a great way to interact with them. Most mobile phones can take pictures, videos, record sounds and some apps even allow users to create drawings or customize products. You could ask customers to take pictures of themselves having a good time in your store or posing in front of your billboards and share this content on social networks to qualify for a discount or win a free product. Organize new contests on a regular basis and make customers feel valued by sharing the best submissions with the rest of your audience

Mobile Marketing 2020 Fun Mobile Online Marketing Techniques

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Source. First Published on YouTube

Growth Hacking Articles

Proses UI UX Design | Pembuatan Mobile App dan Website

Proses UI UX Design | Pembuatan Mobile App dan Website

Instagram: https://www.instagram.com/kukuhaldy/

Kali ini saya akan mencoba menjelaskan secara singkat bagaimana proses UI UX Design dari awal sampe menjadi produk berupa website maupun mobile app. Ini hanya sekilas saja dari sekian banyak step yg sebenarnya dilakukan oleh sebuah perusahaan atau startup besar saat membuat produk digital, hanya untuk gambaran buat temen2 proses pembuatannya itu bagaimana. Dan sebenarnya setiap tim itu mempunyai prosesnya masing2, jadi tidak harus saklek, woles aja.


– Proses redesain mobile app Futsal : https://youtu.be/q7WxdckPkO0
– Tutorial dasar Adobe XD : https://youtu.be/4y4qNq2EZUk
– Tutorial dasar Figma : https://youtu.be/PJIKqnftfPw
– Cara membuat web design jd web online : https://youtu.be/78ZgiEkJoU4

Group diskusi desain GRATIS, Sinau Design : https://t.me/SinauDesain

Duosweb adalah tim web development yang saya bangun bersama teman saya pada tahun 2018. Silahkan hubungi saya di email ini jika anda membutuhkan web/app desain dan development: [email protected]
Duosweb officital site: https://duosweb.com/
Duosweb Instagram : https://www.instagram.com/duosweb/

#designprocess #uiux #uiuxdesign

Source. First Published on YouTube

Growth Hacking Articles

Mobile Marketing | Benefits Of Mobile Marketing | Ideas For Business Growth

Mobile Marketing | Benefits Of Mobile Marketing | Ideas For Business Growth

Mobile Marketing and its benefits for your Business growth

Mobile Marketing is a multi-channel, Digital Marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS and MMS, social media, and apps.

Benefits of Mobile Marketing

1. Immediacy

Mobile campaigns are easy to create and execute. Messages are delivered to recipients within seconds.

2. Affordability

No need to pay for postage, printing or air time, just a nominal per text message fee. Prices are very modest and they decrease as volume increases.

3. Response Rate/Effectiveness

The average response rate is approximately 15%, versus 2 – 3% for other advertising mediums such as direct mail.

4. Interactivity

Provides the ability to reach customers ‘on-the-go’ and create a highly effective two-way communication

5. Personal /Targeted

Content is targeted to individuals who have opted to receive them. The medium provides the ability to customize the brand message to a diversified audience.


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Thank you for watching these videos.
DiGi FrienZ

Source. First Published on YouTube

Growth Hacking Articles

5 Mobile Marketing Trends to Watch in 2020

5 Mobile Marketing Trends to Watch in 2020

In this week’s Tuesdays at 2, Emily and Leslie are continuing to talk about some of the big trends to watch out for this year. Join them today as they look at the top 5 mobile marketing trends for 2020.


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Nisnass doubles down on mobile marketing strategy with Snapchat

Nisnass doubles down on mobile marketing strategy with Snapchat

Augmented Reality (AR) and performance-driven ad formats are making waves across the Gulf’s media industry, with executives at Al Tayer Group confirming that the brand is now pursuing an always-on approach to AR working closely with longtime partner Snapchat. This approach has not only impacted driving efficient results for their lifestyle platform Nisnass, but it has also surprisingly unlocked incremental revenue for their luxury online destination Ounass.


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