Digital Marketing Course Review by Gulab- CEO, TechNet Consultancy, Gujarat | The Marketing Nerdz
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Digital Marketing Course Review by Gulab- CEO, TechNet Consultancy, Gujarat | The Marketing Nerdz



In this Digital Marketing course review video, watch Gulab Chand Tejwani, CEO and Founder of TechNet Consultancy, share his experience on attending TMN’s 3 Months Digital Marketing Course at Marriott, Ahmedabad.

To know more about TMN’s courses, call 8422906036 or 022 5064 6595 or send an email to [email protected]

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Source. First Published on YouTube

Growth Hacks Blog

CEO of DashClicks Interview - How to Scale Your Digital Marketing Agency
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CEO of DashClicks Interview – How to Scale Your Digital Marketing Agency



Aaron Martinez from The Story Telling Network interviews CEO of DashClicks, Chad Kodary. Discussing multiple topics on how to scale your digital media marketing agency, as well as the start of DashClicks.

Source. First Published on YouTube

Growth Hacks Blog

Former Xandr CEO Brian Lesser Joins InfoSum as Adviser – Adweek
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Former Xandr CEO Brian Lesser Joins InfoSum as Adviser – Adweek


Former Xandr CEO Brian Lesser has joined the board of directors at U.K.-based InfoSum, a startup helping the online marketing industry take on the challenge of targeting audiences amid heightened privacy regulations.

In his new role, Lesser will advise InfoSum on potential new partnerships, including investments and new hires, as the startup seeks to expand internationally.

Lesser, who unexpectedly left the top job at Xandr last month, told Adweek the online advertising industry requires an overhaul as data privacy laws are passed across the U.S.

“I think the world is changing very rapidly with increased regulation around how data is collected and used,” he said, citing Google’s decision to axe third-party cookies by 2022. “These types of changes are very good [for consumers] and ultimately beget new types of technologies.”

InfoSum proposes a “privacy-first alternative to a centralized universal identity solution,” with the startup receiving investment from AT&T’s Xandr while Lesser was still at its helm.

Increasingly, advertisers want to offset their reliance on players such as Facebook and Google for online ad spend. Lesser, Adweek’s 2018 Executive of the Year, said the walled gardens created by the likes of these two companies are bad for consumers and media buyers alike.

“Universal identity in one party’s hands is not good for the industry. We want to democratize and decentralize identity, and allow data to flow freely, but consistent with privacy laws and regulations, to sunset what we all know to be an inferior technology in third-party cookies,” he told Adweek.

Nicholas Halstead, CEO of InfoSum, said replacing third-party cookies with an alternative universal ID would be a mistake for several reasons. “A single user ID for a [person] around the internet would just be a privacy nightmare, and to make that happen you have to have one party of the holder of that data, and they’d just hold the rest of the ecosystem to ransom by having it.”

Instead, InfoSum advocates for a system of online audience targeting whereby the industry’s various providers can effectively use a distributed model to provide the scale and anonymity the market (and regulators) are more comfortable with.

Cookies have been the lynchpin of audience targeting since the beginning of the online advertising industry. Establishing an alternative to third-party cookies—the connective tissue of ad tech—had been the hot topic for the industry, prior to the spread of Covid-19.





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Foursquare and Factual merge, CEO Shim to lead combined company
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Foursquare and Factual merge, CEO Shim to lead combined company







Foursquare and Factual merge, CEO Shim to lead combined company – Search Engine Land


















































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Upcoming Feb 06! AMA with Kean Graham, Founder & CEO of
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Upcoming Feb 06! AMA with Kean Graham, Founder & CEO of


Kean is the Founder & CEO of MonetizeMore. He started MonetizeMore in 2010 with the goal to build a bootstrap business that would dramatically increase ad revenues for publishers. Over the years, Kean has perfected the proprietary MonetizeMore ad optimization model and now increases ad revenues for hundreds of publisher networks in over 40 countries. 

He is a pioneer in ad optimization covering areas like Adsense/AdX, GAM, header bidding and ad network optimization. Kean has always believed in empowering publishers to increase their ad revenues more efficiently and effectively via articlesvideos and technology.



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