Avoid the traps and pitfalls! Learn how to start a digital marketing agency from zero and grow it to a million dollar business. Tim Conley, a renowned consultant who helps grow marketing agencies stops by to share his knowledge with you.
This interview answers the biggest questions about starting a consulting business or agency with the million dollar consultant coach, Tim Conley. Timestamps to all the questions answered below!
“Where to find agencies or quality workers to outsource work to?” – 1:45
“What approach is best to grow a multi-million dollar per year agency compared to a $300,000 per year agency…? Should I be doing the work in-house or whitelabel agency’s work?” – 4:32
“Is it possible to be an affiliate for an agency and just do the sales, pass off the client, collect cash and go back to prospecting?” – 6:30
“What should my average day look like as a bootstrapped agency entrepreneur? …What should I spend my time doing?” – 10:04
“There is no shortcut to growing an agency!” – 13:27
“How do you block out your day to create success?” – 14:54
“What are the first steps to get your first clients in a consulting business if you just moved to a new town or have no network?” – 18:55
“What do I do if there are no networking events or marketing meetups in my area?” – 22:54
“How can I build AUTHORITY fast?” (This is GOLD!) – 24:33
“What is the number one challenge that you see start of agencies have and how to overcome it?” – 29:30
“If I’m completely new and don’t have testimonials or case studies, what can I do to gain authority as a digital marketing consultant who can help?” *Be sure to watch the ‘Amplify the meetup trick section above, too!* – 34:52
“Should I focus in on a specific niche or be a general marketing consultant?” – 37:55
“Is it possible to start a digital marketing agency for lower value passion niches like art or music?” – 46:53
“My clients continue to churn out and quit on me, how do I structure my consulting or agency deliverables in a way to minimize churn and maximize long term profits?” – 51:32
“Step-by-step, how do I do the consultation? What are the exact components in a client’s business that I audit or consult on with new clients?” – 56:19
“What is the difference between being an AUTHORITY and an EXPERT? …And why does it matter? – 58:43
“Is the market too saturated with digital agencies?” 1:03:40
Whether you take the advice from this video and our previous videos or you go through a consulting course like a social media marketing agency course there is one component that simply learning through study can never offer you.
This is actually the key to everything and it cannot be taught through videos, PDFs, or audio files.
Tim addresses the question “is the market to saturated with digital agencies?” because with the proliferation of gurus selling how to be a consultant and how to start an agency courses it does change the landscape…
There is more noise now for a consultant starting agency than ever before.
But this should not be a downer because this also creates more opportunity in a very specific area as a result of this additional noise.
In pure fashion, Tim went all in on these answers giving brilliant advice that stems from over 20 years as a successful consultant.
Tim has helped businesses scale from the 10K per month mark to millions of dollars per year in revenue so his opinion on what it takes to grow a successful marketing consulting business is worthy of consideration.
Disruption is everywhere. Nearly every aspect of an A/E/C firm’s business has been impacted, requiring significant change to business as usual. So why is marketing often the lone exception? It doesn’t have to be this way.
It’s time to move past an antiquated view of marketing as a reactive, proposal-generating support department and instead view it as the strategic, differentiating, revenue-generating lifeline it should be. Professional services marketers long to play a larger, more strategic role in positioning their firms for new business—well beyond typical proposal and interview support.
But while marketers and forward-thinking principals understand disruption is needed, some questions persist:
What does change look like?
How do you gain buy-in from firm leadership?
What marketing strategies and tactics are other business-to-business industries using that our industry should be?
How should a modern A/E/C marketing department proactively and strategically support their firms?
Tim Asimos is a catalyst for disruptive change in A/E/C marketing, providing keen insights on modern marketing principles and an uncommon perspective gleaned from nearly 20 years of experience both inside and outside the industry. As Partner and Director of Digital & Growth at circle S studio, Tim leads the marketing agency’s development of innovative strategies in website development, content marketing, lead generation, account-based marketing and marketing technology. A national speaker and syndicated blogger, Tim’s expertise has been featured in numerous industry publications, webinars, programs and conferences around the country. Tim is a longstanding SMPS member and a Certified Professional Services Marketer (CPSM).