The main things covered in this Channel are:
1) Student life in England
2) Study in the UK or Study Abroad
3) Indian students
4) Informative videos for Students
5) Student living expenses
6) UK student news
8) International Students in England
9) Student life
10) Study in London
11) Study in England
And some other main things about this channel are Indian Vlogger in England,
Indian Youtube in England which shows various activities around the UK,
Student life in England,
How Students in England should choose the Course,
Indian Students in England,
Indian Students Life in England,
The main things covered in this video are:
1. Indian Vlogger in England
2. Indian Youtube in England which shows various activities around the UK.
3. Student life in England
4. How Students in England should choose the Course
5. Indian Students in England
6. Indian Students Life in England
As you know I am not an immigration consultant therefore any content on my channel is based on my research, knowledge and experience. Please use any information at your own risk and I don’t take any responsibility if anything happens due to my information.
Also, any replies on your comments are also based on my personal research and experiences therefore please use it at your own risk. Anyways I always try to keep my information as accurate as possible.
P.S- I am not a Solicitor or Visa Consultant or Legal Advisor.. therefore please don’t ask me these information..
Also, I always try to share any information based on my research, knowledge and experience.
Most people think that digital marketing is a magic tool that can bring them sales. But is it the truth? Let’s hear from Kenny Lee, Business Development and Partnership Consultant from Digital Marketing Consultancy Sdn Bhd (DMC) about this.
Highest appreciation to Infinite Loop Media for the video production.
Special thanks to Iskandar Space for the venue.
E3 Mentor Insight Series is a video series initiated by E3 Hubs, an entrepreneurship development organization which strives to create an ecosystem where entrepreneurs can support each other through the right business support, market access and funding access. Through this series, we hope to spread the knowledge, experience and wisdom of our selected mentors with the community.
Interested to be part of us?
Email us at [email protected]
Sign up for our membership at : www.e3hubs.com/register-membership
Visit our Facebook: www.facebook.com/e3hubs
I wanted to see if buying fake Instagram followers is still a thing in 2020 and to see if it is even a good marketing strategy.
Buying Instagram Followers Experiment What Really Happens?
In this video we find out what happens when you buy fake instagram followers, why you probably should never do it, how people are making money with fake followers. This is a type of social media clout that people are buying! Fake followers will not engage with your posts and are usually not real people, I definitely do not recommend doing this. The instagram algorithm hates this kind of thing and you can’t really get away with it, your engagement can permanently decrease.
Join Robinhood and Get Free Stock: join.robinhood.com/zavierg5
DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you! Thank you for supporting.
Learn a lot! Sign up for 2 free months of Skillshare Premium: https://skl.sh/designdoc3 . Thanks to Skillshare for sponsoring this video.
Good Design, Bad Design Vol. 7 is here, with another group of video games with great and terrible graphic design. Learn about conveyance, affordances, good looking UI improvements in a series that could use some more, and how Queen Latifah should be the narrator for more things. And there are JoJos.
This episode contains:
Sayonara Wild Hearts
JoJo’s Bizarre Adventure: Eyes of Heaven
Monster Hunter: World (Vanilla)
Discussing the progress and some of the initiatives taking place across the advertising sector is Jerry Daykin, GSK’s EMEA media director and co-director of The Outveritisng Awards which aims to celebrate work focused on the LGBTQ+ sector.
For very good reasons the diversity of the marketing industry comes under a lot of scrutiny: Middle class, expensively educated, white men, dominate many facets of our industry; Progress at gender equality, let alone other areas of inclusion, has often been slow; too many conferences, or even virtual panels not only reflect but further reinforce this.
I can hardly claim to be shattering many of those stereotypes myself. There are too many of us in advertising who look, sound and crucially think the same, but it is precisely our job to help fix that, not the job of more diverse voices to fight their way in.
It is however also important to stop and consider the progress that has been made, and the actual advertising output of our industry is one area in which I think there are some good reasons to celebrate. There’s a long way to go of course, but over the last few years there has been better and greater representation of a range of diversities in mainstream advertising. That includes everything from adverts built around and focussed on explicitly telling the stories of sometimes excluded minorities, through to much more casual inclusion of a broader range of individuals in casting and across our communications.
Back in 1994 Ikea became arguably the first major brand to run an LGBT+ advert in mainstream media when they casually cast a gay couple in one of their adverts. They backed away from the move somewhat when they commented that it ‘wasn’t a political statement’, but perhaps that was exactly right? It doesn’t need to be a big political statement just to reflect the realities of the diverse consumers who ultimately make up your audience.
Representation matters. It’s easy to dismiss it as ‘woke washing’ and box ticking, but adverts are an important influence in shaping culture. Seeing yourself truly reflected in that space is a rarity for those that don’t tick all the mainstream boxes. Ultimately it should matter for businesses too, whose brands need to reflect the realities of modern society and continue to appeal to a broad base of consumers.
That isn’t to say of course that moves in this direction cannot come with difficult challenges and push back. There’s a clear commercial narrative about the greater effectiveness of inclusive advertising and the benefits of appealing to excluded consumers, but also a reality that even basic moves into this space can attract huge amounts of hate. Often that includes challenges even from the communities you are trying to represent, if the right balance and tone isn’t found.
These are challenging times for many within the advertising industry with budget cuts, furloughs and redundancies to face into. I understand that it’s not an easy time for us to think about diversity, and especially to think about awards. For us to really change as an industry however we have to talk about inclusion in the tough times as well as the good. Minorities are almost always the hardest hit by any economic hardships, and there is evidence in this case that they are hardest hit by the illness itself too. (I’m trying not to name it so that advertisers don’t block list this article).
As a gay man who grew up in a evangelical family, I know first-hand what it’s like not to see yourself reflected in the culture around you, or personally role modelled in the content you see. I still remember the rare glimpse of gay culture I first saw through shows like Queer as Folk which revealed there were indeed others like me out there. Glimpses of light and hope at a dark time when I felt like I could never fit in. Representation really matters and we should celebrate where we’re getting it right.
The Outvertising Awards may have been postponed, but entries are still open and we’ll be finding a way to celebrate the winners in the Autumn. They’re a showcase of the best existing LGBT+ inclusive marketing, as well as an opportunity to win support and media value to drive future campaigns. If you’re nervous about working in third space the wider Outvertising group is a fantastic network to engage, and has published a detailed guide of best practices.
The Drum Social Purpose Awards are also back this month, with a specific Diversity & Inclusion category as well as opportunities across the board to celebrate work in this space. In previous years they have been a fantastically inspiring source of examples of how brands can do right by their business and society at the same time.
It’s an incredibly challenging year for the industry, but (love them or hate them!) awards are one of the key ways we keep ourselves on track and inspired to do better. I’m already excited to see the creative ways in which we as an industry are responding to these unique circumstances and I would urge you to consider entering if you still can.
There’s a risk of course that we spend too much time talking about inclusion and not enough time fundamentally fixing it. Representation in our advertising is a quick fix but doesn’t come close to matching the benefits of true internal diversity of thought. The last thing we need are more competing initiatives in this space, but I am proud to be part of two unifying projects that have launched this month to try and turn words into action.
Here in the UK the AA, IPA and ISBA are partnering on a new initiative called ‘UK Advertising Needs You’ with a strong focus of attracting broader talent into the industry and shaping internal environments to ensure it can prosper. They’re joining the dots between a lot of existing initiatives and pulling together a portal both for employers and job seekers as a first step. Getting the message out to people for whom advertising probably isn’t on their radar at all needs to come next.
But some people are still unsure about what constitutes a good link or a bad link.
That information is critical in making smart link building decisions.
Dabble in questionable link building techniques today – even unintentionally – and you will eventually find yourself on the wrong side of a penalty, costing you traffic and sales.
That’s why it’s so important to understand exactly what kind of links have a positive impact on ranking and are acceptable according to Google’s Webmaster Guidelines.
So we’re going to delve into the good, the bad, and the ugly of links.
This post will explain which type will hurt your website, which will just waste your time by not improving ranking, and which will propel you to the top of the search results.
On a related note, it’s important to have a strategy rather than just blindly building links.
This will save you time, money, and energy while improving your results.
The Good Links
Good links tend to be earned naturally and generally aren’t scalable.
Organic link building takes a lot more time and effort, but it also means the links you do get are more valuable because they are more difficult for your competitors to replicate.
This gives you a more dominant position in your market, and that’s what we’re all looking for, right?
The most obvious example of a good link is when, unbeknownst to you, a journalist (or contributor, or blogger) is so amazed by you, your company, or your products or services that they take the initiative to write an article about you and link to your website.
Contrary to what some in the SEO community (including Google) claim, this is pretty rare.
Equally as good is when a personal relationship leads to a similar situation, either directly or through an introduction to a journalist, contributor, or blogger – provided that there is legitimate value for their audience in your story.
For example, when I wrote an recent article on the role of traditional public relations in SEO for another publication, I included several quotes and a link from a friend who runs a large and successful PR firm precisely because her insight was incredibly valuable to the audience, thanks to her extensive background.
Guest blogging, when done properly, ranks just a little below the previous two examples in terms of value, primarily because while the website it’s published on has editorial oversight, it’s still produced by you rather than a more objective third party.
It’s imperative that these articles provide value to their audience and not be there just for a link.
In fact, because Google has cracked down hard on guest posting as a link building tactic, I find it best to be overly cautious by going way beyond the expectations of value and be extremely conservative in terms of outbound links to your own website.
To play it safe, any guest blogging should be done with the intent of building your brand and reaching a larger audience – rather than building links.
Building links is simply a byproduct of doing a great job at that.
That being said, you may only find a handful of worthwhile directories focused on your niche, and their SEO value will vary dramatically, but it’s definitely worth looking into.
You should expand your thinking beyond the traditional idea of a web directory and look at trade organizations, niche-specific networking groups, and professional associations as well because most have a Members Directory these days.
When evaluating a directory, you’ll want to ensure that they:
Have a vetting process, rather than just accepting anyone who is willing to pay the fee.
Regularly publish valuable content that search engines can access and index.
Regularly prune broken links from members who no longer have an active website.
This may sound overly puritanical, but I would avoid any directories that allow keywords in the anchor text of the listings.
Building Those Good Links…
Gone are the days of precisely matching anchor text to the keyword phrases you want to rank for.
It looks unnatural, and thus easily identifiable by Google’s algorithm, which will only continue to get better at spotting patterns thanks to artificial intelligence.
When someone else links to you without your input, the anchor text tends to be pretty natural, so you don’t have much to worry about.
When you’re the one creating the links, however, such as when guest posting, you need to be much more careful because your own actions (vs. those of a third party) will be viewed with much more scrutiny if you’re ever manually reviewed.
There is a time and place for exact match anchor text, but in most cases, I tend to opt for something more descriptive, like I did in the previous link to my Search Engine Journal article on artificial intelligence.
You should also generally link to the most relevant internal page rather than the homepage (unless you’re citing the company, in which case you should use the company name instead of a keyword).
The Ugly Links
While it may be easy to produce these types of links in large numbers, they won’t have much impact (if any) on your organic ranking.
Investing time in producing these types of links is a waste of time, money, and energy because they will never generate much of a return on investment.
To make matters worse, if you use these link building tactics – even though they aren’t effective – you’re likely to eventually suffer a penalty.
Guest Posting at Scale
If you’ve been in the SEO industry for more than a few years, you probably remember when article directories were the hot new thing and you could simply fire up a program to submit your article to thousands of these websites at once.
Most of these programs even had the capability to “spin” or modify the content, resulting in a “unique” article for each submission. This created a swath of trash websites that served no purpose other than displaying ads within mostly useless and redundant content.
Those days are thankfully behind us. However, even when performed manually and at a smaller scale, this tactic is problematic when you’re doing it primarily to build links because it creates obvious patterns that Google’s algorithm can easily identify.
Links From Non-Relevant Websites
There is virtually no value in links from a divorce lawyer’s website pointing to a general contractor’s website.
Today Google is pretty good at identifying the topic of a website, and they generally only assign significant weight to links that are relevant to their target.
No matter how easy it may be to acquire a link, don’t waste your time if it isn’t relevant.
Header, Footer & Sidebar Links
Google doesn’t give much weight for links in certain areas of a web page, including headers, footers, and sidebars. In general, sitewide links are a bad idea except in a few cases:
Linking to a relevant sister publication that you own. For example, if Huffington Post linked to their India edition, that would be fine. However, if you run a general contractor business and a mortgage company, a sitewide link from one to the other would be risky.
Identifying software that runs a website, as you see with most content management, blogging, and e-commerce systems.
Identifying who designed a website.
An important caveat here is that while you don’t need to use the nofollow attribute on these links, you do need to use branded terms such as the company or publication name rather than keyword-rich anchor text.
The Bad Links
Further down the rabbit hole are links that must be avoided at all costs.
You should disavow any bad links you’ve used in the past because they will absolutely result in a penalty when you’re inevitably caught.
From that point forward, Google will start watching your link building efforts with far more scrutiny.
When you’ve landed on Google’s radar, any actions that may have been dismissed as an honest mistake will now be viewed as an attempt to unethically manipulate ranking.
You might be thinking that you can get away with buying paid links because you’re doing it on a small scale and/or through personal relationships, right?
That sounds plausible until you consider that if a website owner is selling links to you, they’re most likely selling links to at least a few other people too, and those people are most likely buying links from other websites. You can see how quickly the network expands from there.
Think of how many people, buyers, and sellers, are really involved, and then ask yourself how difficult would it be for an organization with the data and resources of Google to identify paid links.
All they need to do is catch one buyer or seller and then follow the breadcrumbs to identify the other buyers and sellers.
Comment or Forum Spam
While it’s easy to blast thousands of links to forums and comment sections of blogs, it’s also easy to destroy your brand by doing this because you’re slapping your spammy links all over someone else’s website.
Besides, links in the comment section of blogs are nofollowed, and many forums nofollow outbound links as well, so you won’t see much, if any, SEO benefit but you will open yourself to the risk of a link-based penalty.
Especially since you’ll anger other website owners who will be more than happy to report you to Google.
We’ve already discussed how niche directories have the potential to be valuable. However, you should avoid general directories like the plague.
These are the epitome of everything Google hates because they typically accept any website (except those promoting porn, gambling, or violence) so long as you’re willing to pay their fee.
This is a textbook example of a paid link. The directory isn’t relevant to your website, and in most cases, it lacks any useful content.
Private Blog Networks
Why go through the hassle of building legitimate links when you can just install WordPress on a few dozen domains and link to any website you want anytime?
Well, for starters, just like with paid links, it’s pretty easy for Google to identify private blog networks, leading to penalties in the short term, and more scrutiny in the long term.
The more significant reason not to use private blog networks as a link building tactic is that you’ll still need to publish loads of original, high-quality content and create inbound links to the blogs in your network in order for it to have any value at all.
That time, money, and energy would be better invested in creating amazing content and earning inbound links to your own website.
When you consider that owners of most legitimate websites continually work to produce new content and earn new links, the value of a link from their website to yours continually becomes more valuable.
Links aren’t going to disappear as a ranking factor anytime in the foreseeable future, so it’s critical that you understand exactly which type will improve your ranking, which type won’t, and perhaps most importantly, which type will get your website penalized.
In recent weeks, the effects of Covid-19 have been acutely felt by the advertising industry. Initially buoyant, it has quickly become clear that despite the column inches dedicated to why brands should continue to spend through the crisis, agencies have seen a decline in work, income and now staff as they’re forced to make use of the furlough scheme or make redundancies.
As The Drum has reported, no holding company is safe. Omnicom, Dentsu, WPP, Publicis and Interpublic Group have all cut costs while the independents have moved in much the same way in the face of a bleak global economic outlook for the remainder of 2020. This week, the government announced that it would extend its furlough scheme by a month to 30 June.
But amid the uncertainty, green shoots of ingenuity are – unsurprisingly for this industry – beginning to emerge. Pip Jamieson, founder of The Dots, said that in the immediate aftermath of the coronavirus lockdown, she witnessed mass panic, confusion and concern from the freelancers who make up 41% of its community.
“We saw a mass wave of contracts being cancelled and now it’s mass furloughing and redundancies. It’s tough to watch,” she said. “We launched a coronavirus support hub and we’re now seeing so many people, if they’re in a position, give their time for free. A lot of people are coming on to say they’ve been furloughed and to offer their services to the community and support in any way.”
Jamieson said this ranges from offering up their time to charities or coming up with ideas for how to raise funds for services under strain in the current environment, sharing their skills as part of a “skill swap” initiative on the site, or hosting virtual events to try and upskill at scale. Meanwhile, several hundred senior people in the industry are trying to support those in more junior positions who have found themselves furloughed or worse.
Jamieson and The Dots team quickly signed up nearly 500 mentors from across the industry to help answer questions on the forum.
“People have more time and if they are in a position to do so they are very much using it as a way to mentor and support other people in the industry,” she explained. Copywriter Vicky Ross, D&AD’s Patrick Burgoyne, Melanie Eusebe, head of the Black Business Awards and Matt Miller, co-founder of Ustwo, are just some of those to have joined as mentors. “It’s wonderful to see industry leaders use this time to give back and help in whatever way that is.”
Harvey Austin, Alex Fearn and Dan Salkey were furloughed from their roles at Dark Horses, the Lucky Generals-backed sports agency now owned by TBWA, along with five others just two weeks ago.
“We were aware of what was going on in the world and it wasn’t a massive surprise,” recalls Austin, who said his initial plan for the newfound time on his hands was to pen a cookbook. “But I quickly realised I’m no Rick Stein.”
Instead, after a brief period of wondering what do with themselves, the trio quickly came together and decided to launch an advertising agency called Not Fur’long Creative that would aim to give branding, marketing or strategic advice to small and medium-sized businesses worst hit by the coronavirus slowdown.
“One in five SMEs will close as a result of Covid-19. Ultimately they’re the places that everyone is excited to return to after lockdown but they’re worried about their survival,” continues Austin. “The government has had to rush so many things though and there’s a lot of gaps in how it affects SMEs. We’re being paid by the government not to work for our employer, so we wanted to use the furlough scheme to help SMEs being neglected by the government. We see it as a positive aspect of the furlough scheme to be able to put our skills and services somewhere that might have been forgotten by the funds.”
While businesses up and down the country were (and to some extent still are) trying to work out what ‘furloughing’ staff meant and how it would work in practice, Austin, Fearn and Salkey intensely researched the legalities of volunteering under a formal agency banner. They are quick to praise a webinar from Paul Sculley at the Department of Business, Energy and Industrial Strategy which actively encouraged people furloughed to use their skills to keep communities and the economy going. Dark Horses has kept a firm distance from any practical involvement and there is no client crossover, but it has been supportive, and other staff are also volunteering time and skills if needed.
So far it’s worked with two businesses: a Hackney-based yoga studio called Strong and Bendy and Loddon Brewery, a family operation close to Reading.
“We’re helping with strategic and creative support and to set them up for success later on,” adds Fearn. “When we’re talking to SMEs we’re aware it’s people’s livelihoods and we are keeping the services in mind that will have a tangible impact.”
A website has since been set up to allow other businesses to apply for support. And the Not Furlong trio have put out a far-reaching call for any other advertising, marketing, media, and PR professionals to join their team. Specifically, it needs brand strategists, content creators, web designers and account managers.
“The more people we get on board, the more we can actually help businesses,” says Austin. “Throughout the nation, there’s a real positivity to putting your skills to something and coming out of this better than when we went into it. Hopefully over the next few months we can help a load of businesses and create some real change. We want to help in whatever way we can.”
‘Remember to look after yourself’
Despite the positivity that’s emerging from what is a catastrophic situation, The Dots’ Jamieson also assures people that have been furloughed, lost contracts or have been made redundant – or are facing that in the future – that they should not feel compelled to bounce out of bed to volunteer their time.
“It’s an emotional nightmare. A lot of stuff we see [on The Dots] is ‘how do I cope? Will I still have a job at the end of it or is this just a path to redundancy?,” she said.
“I think it’s important that, if you are furloughed, to look after yourself first – don’t feel like you have to volunteer, do that side-hustle or upskill. You need to look after your mental health and just take one day at a time to get through this.”