mixpanel data
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Growth Tip #018 Use Mixpanel Analytics

Growth Tip #018 Use Mixpanel Analytics

Mixpanel is a powerful Business Analytics tool. It tracks user interactions with web and mobile applications and offers tools for targeted communication with them. From April 2013, Mixpanel claimed to track 12 billion actions per month for its customers.

Some of Mixpanel impressive client list include AirBnb, Miniclip, Path, Docusign, Venmo, WordPress, Rosetta Stone, Demand Media, Match.com, Kickstarter, Quora and Jawbone.

Use mixpanel to Grow your Business.

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Growth Tip #015 – Use SimilarWeb for Analytics

Growth Tip #015 – Use SimilarWeb for Competitor Analytics

SimilarWeb.com is a information technology company.  SimilarWeb provides services in Web analytics, data mining and business intelligence for their Clients. Through its main platform called SimilarWeb, it uses Big data technologies to collect, measure, analyze and provide user engagement statistics for Web sites and mobile apps.

http://www.similarweb.com/

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Growth Tip 010 – Use a Responsive Design / Mobile

Growth Tip 010 – Use a Responsive Design / Mobile

If you are not using a Responsive web design (RWD) for your business then you must !! Todays users are using several different ways to browse the internet . Gone are the old days where users where only using desktop computers to browse.

Now to provide the  optimal viewing experience for your users  on desktop,laptops,tablets or mobiles. It is imperative to have Responsive design for your website or other wise you are missing out on huge chunk of the population….

 

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#Growth #Hacking Tip 007 – Make Sure Images are Optimised

#Growth #Hacking Tip 007 – Make Sure Images are Optimised.

If you run a website or blog, it is vitally important that images on your landing pages are optimised for web & mobile browsing.If the images are not correctly optimised , this will result in slow loading pages for your users and will directly cause a high bounce rate.

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#Growth #Hacking Tip 005 – Use Google Analytics

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#Growth #Hacking Tip 005 – Use Google Analytics

If you are a small,medium or even a large business. It is imperative your harness the power of Google Analytics .Learn powerful info about your vistors,behaviour ,traffic source,most popular pages ,bounce rates & loads of more valuable data. Best part it’s free to use.

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#Growth #Hacking Tip -003 – Use Ebay to drive more Sales.

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#Growth #Hacking Tip -003 – Use Ebay to drive more Sales.

Use multiple sales channels to sell your products and create leads for your business or brand.In 2014 ebay had 152 million global active users .You really can’t afford to ignore this huge sales channel.

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77 Block Rockin’ Digital Marketing Trends & Predictions links for 2015

So, its January 7th 2015 and everybody and their uncle has published predictions and Digital Marketing Trends for 2015. Some are general marketing trends, others are more focused on social media or content or eCommerce. Below we’ve collated 77 links from various diverse sources for your perusal in one place.

If like us you go through every link you will notice there is a pattern. The trend within the trends predictions seems to be

  1. Wearables – Smart watches to fitness trackers to smart clothes to smart glasses. We have not quite figured out how we will push marketing messages to these wearables much less run growth hacking campaigns to but they are definitely a common theme.
  2. Original video content – we all know how effective video content is these days but unique, good video is difficult to come by and produce. Whether its using your GoPro or mobile camera or hiring a fancy video production agency we all will be looking to produce more awesome video.
  3. NFC and Internet of Things keep popping up in a lot of the posts. Again, we think 2015 will be too soon for most marketers and growth hackers to figure out campaigns in these spaces. We reckon it will be a few more years before these technologies are ubiquitous enough to show up on marketing radars

Anyway, the 3 points above are what we took from the links below. Here are all 77 links for you to make up your own mind. If you know of any other good links with trends an predictions for 2015 please share via comments.

General Marketing Trends

  1. http://www.cmo.com/slide-shows/top_12_marketing_tre.html
  2. http://www.smartinsights.com/managing-digital-marketing/marketing-innovation/digital-marketing-horoscope-2015-infographic/
  3. http://www.cmswire.com/cms/digital-marketing/honesttogod-absolutely-true-marketing-predictions-for-2015-027491.php
  4. http://www.marketingweek.com/2014/12/03/five-trends-marketers-need-to-know-for-2015/
  5. http://wallblog.co.uk/2014/12/17/infographic-15-digital-trends-for-2015/
  6. http://www.theguardian.com/media-network/2014/dec/16/digital-marketing-trends-predictions-2015
  7. http://www.toprankblog.com/2014/05/digital-marketing-2015/
  8. http://www.forbes.com/sites/robertpassikoff/2014/12/15/brand-and-marketing-trends-for-2015/
  9. http://www.thedrum.com/news/2014/12/16/infographic-15-marketing-trends-2015
  10. http://www.christopherspenn.com/2014/12/5-breakout-marketing-trends-for-2015/
  11. http://www.smartinsights.com/managing-digital-marketing/marketing-innovation/digital-marketing-trends-2015/
  12. http://www.forbes.com/sites/avidan/2014/11/09/11-marketing-trends-to-watch-for-in-2015/
  13. http://www.marketingmagazine.co.uk/article/1317779/key-2015-trends-marketers-act-right
  14. http://www.clickz.com/clickz/column/2386192/10-digital-marketing-trends-for-2015
  15. http://www.inboundnow.com/10-online-marketing-trends-predictions-2015/
  16. http://marketingland.com/state-digital-marketing-2015-109130
  17. http://www.saydaily.com/2014/11/trends-in-digital-media-2015
  18. http://www.e-xanthos.co.uk/blog/digital-marketing-trends-to-watch-in-2015/
  19. http://www.theidm.com/blog/digital-marketing-trends-for-2015/
  20. http://www.business2community.com/marketing/2015-marketing-trends-watch-01089241
  21. http://www.russellsgroup.com/internet-marketing-resources/top-marketing-trends-2015.html
  22. http://www.socialmediatoday.com/content/five-2015-digital-marketing-trends-your-consideration-0
  23. http://www.mycustomer.com/blogs-post/new-4-p%E2%80%99s-all-marketers-will-need-2015/168799
  24. http://techcrunch.com/2015/01/04/the-future-of-digital-media-in-2015/
Content Marketing Trends
  1. http://www.inc.com/john-hall/10-content-marketing-trends-every-leader-needs-to-know-for-2015.html
  2. http://www.theguardian.com/advertising/digital-media-trends-content-marketing-2015
  3. http://www.the-gma.com/top-four-content-marketing-trends-2015
Ecommerce Marketing Trends
  1. http://www.webretailer.com/lean-commerce/predictions-ecommerce-2015/
  2. https://econsultancy.com/blog/65906-four-key-trends-from-the-fashion-ecommerce-and-content-marketing-report/
  3. http://blog.ometria.com/ecommerce-trends-2015
  4. http://www.practicalecommerce.com/articles/77354-4-Content-Marketing-Trends-in-2015-for-Ecommerce
  5. http://www.avalara.com/learn/whitepapers/5-ecommerce-trends-watch-2015/
  6. http://www.inc.com/rebecca-borison/top-trends-in-ecommerce-for-new-year.html
  7. http://blog.btrax.com/en/2014/05/19/ecommerce-marketing-trends/
  8. https://www.shipwire.com/w/blog/9-e-commerce-trends-2015-influence-buyer-experience/
  9. http://www.socialmediatoday.com/content/ecommerce-trends-and-predictions-2015
  10. https://econsultancy.com/blog/65929-20-ecommerce-trends-and-predictions-for-2015
Web Design Trends
  1. http://www.creativebloq.com/web-design/vertical-scrolling-trends-2015-121413698
  2. https://econsultancy.com/blog/65898-17-crucial-web-design-trends-for-2015/
  3. http://www.quertime.com/article/10-popular-web-design-trends-you-should-follow-in-2015/
  4. http://foundersgrid.com/design-trends-2015
  5. http://wallblog.co.uk/2014/12/16/back-to-the-future-the-ux-trends-for-2015/
Social Media Marketing Trends
  1. http://blog.hootsuite.com/5-social-media-trends-2015/
  2. http://www.emarsys.com/en/resources/blog/the-seven-social-media-trends-dominating-20142015-jacquline-worner/
  3. http://www.slideshare.net/socialogilvy/2015-trends
  4. https://fortune.com/2014/12/17/5-trends-that-could-change-how-businesses-use-social-media-in-2015/
  5. http://www.forbes.com/sites/jaysondemers/2014/11/19/the-top-7-social-media-marketing-trends-that-will-dominate-2015/
  6. http://www.business2community.com/social-media/social-media-trends-set-dominate-2015-01096851
  7. http://time.com/3590866/social-media-2015/
  8. http://www.fourthsource.com/social-media/7-social-media-trends-2015-18112
  9. http://www.momentology.com/2368-social-media-trends-2015-insights-predictions-from-19-marketing-experts/
  10. http://servantofchaos.com/2014/12/top-social-media-trends-for-2015.html
Mobile Marketing Trends
  1. https://econsultancy.com/blog/65911-mobile-marketing-commerce-trends-from-2014-into-2015/
  2. http://www.theguardian.com/media-network/2014/dec/11/mobile-marketing-tips-for-2015-local-notifications-and-next-gen-trends
  3. https://www.youtube.com/watch?v=jcbnt4Svq9Y
  4. http://www.marketingprofs.com/opinions/2014/26714/the-top-three-mobile-marketing-trends-to-watch-in-2015
  5. http://www.mobyaffiliates.com/blog/top-mobile-advertising-marketing-trends-2015/
  6. http://qreateandtrack.com/2014/12/15/mobile-marketing-trends-shouldnt-ignore-2015/
Search Marketing Trends
  1. http://www.momentology.com/3523-seo-trends-2015-45-experts-on-the-future-of-search/
  2. https://econsultancy.com/blog/65899-seo-trends-for-2015-what-does-the-future-hold/
  3. http://www.emarketer.com/Article/Mobile-Search-Will-Surpass-Desktop-2015/1011657
  4. http://www.sitepoint.com/5-seo-trends-you-need-to-consider-for-2015/
  5. http://venturebeat.com/2014/11/27/seo-trends-for-2015-whats-coming-next-plus-scoring-our-2014-predictions/
  6. http://www.momentology.com/2469-paid-search-trends-2015-top-ppc-predictions-from-the-experts/
CRM / Email Marketing Trends
  1. http://searchcrm.techtarget.com/podcast/CRM-2015-trends-put-customers-data-at-forefront
  2. http://blog.getdrip.com/best-practices/4-marketing-automation-trends-2015/
  3. http://digitalmarketingmagazine.co.uk/articles/the-future-of-marketing-automation-2015-predictions/1235
  4. http://www.trewmarketing.com/smartmarketingblog/marketing-trends/3-email-marketing-trends-for-a-marketing-plan/#sthash.hklszF92.dpbs
  5. http://blog.stoneshot.com/the-email-marketing-trends-of-2015/
  6. http://sendloop.com/blog/4-email-marketing-trends-you-shouldnt-ignore-in-2015
Miscellaneous Trends
  1. http://www.business2community.com/marketing/five-marketing-measurement-trends-watch-2015-01099398 – Data
  2. http://www.marketingweek.com/2014/12/04/the-marketing-year-key-trends-2014/ – Review 2014
  3. http://www.marketingweek.com/2014/12/05/the-marketing-year-technology-trends-2014/ Review 2014
  4. http://news.sky.com/story/1392449/technology-trends-for-2015-part-one -Technology
  5. http://trendwatching.com/trends/10-trends-for-2015/ – Consumer Trends
  6. http://www.mediaweek.co.uk/article/1321607/top-10-programmatic-trends-2015-cant-ignore – Programmatic Advertising
  7. http://www.digitalstrategyconsulting.com/netimperative/news/2014/11/white_paper_the_10_trends_for_affiliate_marketing_in_2015.php  – Affiliate