Social Media Marketing Funnel (What YOU Need to Know About Digital Funnels) //
Trying to set up a social media marketing funnel, but having some trouble understanding what EXACTLY a digital marketing funnel is an how it differs from a sales funnel?
You’re in the right place, because here, I break down digital marketing tutorial for beginners. Whether you are in need of a digital marketing strategy, or you’re just looking for some digital marketing 101, I’m talking all about digital funnels, digital marketing funnel explanation, and yes, even the digital sales funnel. You can use this methodology for a digital product funnel or for a digital marketing agency funnel. Digital product sales funnel is exactly the same.
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You hear all these people talking about how their marketing funnels are bringing them hundreds of clients and thousands of dollars, and when you look at their landing pages, their email sequences, their Facebook and Instagram ads, you get paralyzed.
How do these people come up with those beautiful, designed marketing funnels and figure out all their sophisticated automation behind those sequences? Well, you no longer have to hire a designer. You don’t need to even be a paid ads expert. You don’t even have to be a developer. There’s a easier and simple way to do this. Today I want to tell you that you should stop building marketing funnels and do this instead.
Now, if you want to sell anything online, you need to have a sales process.
It doesn’t matter if you’re selling consumer product or a B2B product. You have to, in essence, take people from point A to point B.
Point A is the first time that you have contact with them, whether that’s on your website, someone’s contact with your brand, they’re seeing it online, and point B is the moment that they decide, hey, I like what you’re selling.
It’s also the best way to get people to keep buying more and more from you, which increases the lifetime value of your customer, which then makes it more feasible for you to leverage paid advertising on platforms like Facebook, Instagram, or Google.
Now, normally, as I mentioned earlier, if you want to create a following, you would have to hire a paid ads person, you would have to learn design, you have to learn email marketing and be really good at the copy, and you would have to know web development. But those days are gone.
Now there’s one simple tool that’ll let you do all of this, and you no longer need multiple tools or the skills to create a high-converting funnel. You can get all of that done by just using only one tool, and it’s called Autofunnel by GetResponse.
They took all the knowledge, all the funnels that converted, and packaged it all up into one simple tool that makes it easy for small and medium businesses, even large enterprises.
So a few of the cool things that you can do is, normally if you want to run paid ads, you have to know how to leverage Facebook ads or Instagram, and all the bells and whistles, so that way you can get the maximum out of their platform.
Now, through the Autofunnel platform, you can run paid Facebook and Instagram ads directly there, and that the landing pages that they have are the ones that are already proven and high-converting. In other words, they’re not going to show you landing page templates that don’t convert well for people.
So it’ll give you all the email marketing sequences and automation you need to get going right away without having to hire a specialist.
That way you can get more people from not buying to buying so you can maximize the dollars from your ad spend. In addition to that, the email templates that you can see are written by other marketers, and they convert well.
It even handles all the transactional side as well. So it doesn’t matter if you’re leveraging a store like Shopify or Etsy or RU Commerce. It all is plug-and-play, even with your current payment processors, such as Stripe and Paypal.
If you want to run a webinar, it not only helps you maximize the number of signups, but it has its own webinar platform, so you don’t have to pay for a separate webinar service. It used to be, when I used to run webinars, I would have to sign up for a WebinarJam.
I would have to connect it with, let’s say Infusionsoft, which is now Keap. Then from there I would have to go and hire a developer to make this all work because Infusionsoft is hard to use.
But now you can all do this really simple with templates that are already high-converting. That way it’s so much easier if you want to sell high-ticket items, such as when you’re selling a $1,000-plus product.
Now, here’s my favorite feature. At the bottom of every single funnel is your exact ROI. It used to be where you would have to go into Google Analytics and calculate it manually.
But now, through Autofunnels, you can just see the ROI at the bottom of every single funnel, which helps you get the maximum amount of it.
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