User Acquisition Strategy for Apps: Top Tips [Mobile Monday]
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User Acquisition Strategy for Apps: Top Tips [Mobile Monday]



In need of a more effective user strategy for apps? Watch this Mobile Monday video to learn about the top tips and recommendations from Apptopia Co-Founder and COO Jonathan Kay.

This video is part of a longer Q&A conducted in August 2019. For the full recording, go to https://www.youtube.com/watch?v=KWzPHvVbHqY&t=1s.

Interested in learning more about mobile user acquisition and in-app performance advertising? Check out these resources:

– How Marketers Should Be Using Mobile Apps (https://www.inmobi.com/blog/2019/10/07/how-marketers-should-be-using-mobile-apps)

– Mobile Path To Purchase Marketing: Moving Customers From Online To Offline (https://www.inmobi.com/blog/2019/10/11/mobile-path-to-purchase-marketing-moving-customers-from-online-to-offline)

– How To Build Multi-Touch Attribution Models With The Right Incentives (https://www.inmobi.com/blog/2019/09/27/how-to-build-multi-touch-attribution-models-with-the-right-incentives)

– In-App Mobile Video Advertising: What You Need To Know (https://www.inmobi.com/blog/2019/09/19/in-app-mobile-video-advertising-what-you-need-to-know)

– Omnichannel DSPs Vs Specialized DSPs: How To Choose Between The Two (https://www.inmobi.com/blog/2019/09/11/omnichannel-dsps-vs-specialized-dsps-how-to-choose-between-the-two)

– The Ultimate Mobile User Acquisition Checklist (https://www.inmobi.com/blog/2019/08/19/the-ultimate-mobile-user-acquisition-checklist)

– How Programmatic Is Changing Mobile Advertising (https://www.inmobi.com/blog/2019/08/15/how-programmatic-is-changing-mobile-advertising-new-research)

– Multi-Touch Attribution Explained (https://www.inmobi.com/blog/2019/07/08/multi-touch-attribution-explained-infographic)

– Why You Need To Fully Map Out Your Mobile App Customer Journey (https://www.inmobi.com/blog/2019/07/11/why-you-need-to-fully-map-out-your-mobile-app-customer-journey)

– Performance Marketing Vs Brand Marketing: How To Balance The Two On Mobile (https://www.inmobi.com/blog/2019/07/15/performance-marketing-vs-brand-marketing-how-to-balance-the-two-on-mobile)

– How To Combine Online Advertising And Offline Advertising To Boost Your App Business (https://www.inmobi.com/blog/2019/06/11/how-to-combine-online-advertising-and-offline-advertising-to-boost-your-app)

– What You Need To Do In Order To Appeal To Customers On Mobile Devices (https://www.inmobi.com/blog/2019/06/07/what-you-need-to-do-in-order-to-appeal-to-customers-on-mobile-devices)

– Moving Beyond Mobile App Cost Per Install: The Benefits Of CPX Bidding (https://www.inmobi.com/blog/2019/06/05/moving-beyond-mobile-app-cost-per-install-the-benefits-of-cpx-bidding-video)

– 52 In-App Advertising Statistics You Should Know (https://www.inmobi.com/blog/2019/05/21/52-in-app-advertising-statistics-you-should-know)

– What We Believe In: 6 Ways To Rethink Attribution (https://www.inmobi.com/blog/2019/05/16/what-we-believe-in-6-ways-to-rethink-attribution)

– What Is Cross Device Attribution? (https://www.inmobi.com/blog/2019/05/08/what-is-cross-device-attribution-video)

– Are Your Mobile Marketing Metrics And Pricing Models Aligned With Business Goals? (https://www.inmobi.com/blog/2019/04/11/are-your-mobile-marketing-metrics-and-pricing-models-aligned-with-business)

– Programmatic Advertising Explained (https://www.inmobi.com/blog/2019/04/04/programmatic-advertising-explained)

– What Is Multi-Touch Attribution Marketing? (https://www.inmobi.com/blog/2019/04/03/what-is-multi-touch-attribution-marketing-video)

– How To Craft The Perfect Mobile App Marketing Strategy (https://www.inmobi.com/blog/2019/04/01/how-to-craft-the-perfect-mobile-app-marketing-strategy)

– Answering Your Top Mobile App User Acquisition Questions (https://www.inmobi.com/blog/2019/03/28/answering-your-top-mobile-app-user-acquisition-questions)

– How to Make Better Creatives for In-App Performance Advertising (https://blog.apptopia.com/how-to-make-better-creatives-for-in-app-performance-advertising)

– The Evolution of In-App Performance Marketing: How to Run Smart Ad Campaigns Today (https://blog.apptopia.com/the-evolution-of-in-app-performance-marketing-how-to-run-smart-ad-campaigns-today)

– A Buyer’s Guide to Evaluating App Install Anti-Fraud Solutions (https://www.inmobi.com/insights/download/whitepapers/a-buyers-guide-to-evaluating-app-install-anti-fraud-solutions/)

– How to Set Up a Multi-Touch Attribution Model: https://bit.ly/2NQlj6b

Stay in Touch with InMobi!
https://www.inmobi.com/
https://www.inmobi.com/dsp
https://www.inmobi.com/company/contact/
https://www.inmobi.com/blog
https://www.youtube.com/user/inmobitv
https://www.facebook.com/inmobi
https://twitter.com/inmobi
https://www.linkedin.com/company/inmobi/

We’d love to hear from you! Be sure to let us know what you think of this video in the comments section below, and on our social media channels. And, of course, be sure to subscribe ASAP to the InMobi YouTube channel for even more great mobile marketing and in-app advertising videos!

Source. First Published on YouTube

Growth Hacking Articles

How AI & Automation Are Changing Mobile Marketing | AccuraCast
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How AI & Automation Are Changing Mobile Marketing | AccuraCast



Delivered at MGS Europe 19 by Farhad Divecha, Managing Director, AccuraCast.

Get a first-hand account of how Artificial Intelligence and automation are changing the way digitally mature brands and agencies work. The session will cover the benefits and obstacles businesses face when adopting AI, and case studies of successful AI implementation in cross-device marketing campaigns.

SUBSCRIBE. SHARE. FOLLOW.
Facebook: https://www.facebook.com/MobileGrowthSummit/
Twitter: https://twitter.com/mobilegrowthmgs
Instagram: https://www.instagram.com/mobilegrowthmgs/
LinkedIn: https://www.linkedin.com/company/mobilegrowthsummit/
YouTube: https://www.youtube.com/channel/UCCqlEW_TFsh-BAxYmbv-XfA

LEARN. CONNECT. GROW.
Website: https://mobilegrowthsummit.com/
MGS Tribe: https://mobilegrowthsummit.com/tribe/
Mobile Growth University: https://mobilegrowthsummit.com/university/

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Basics of UI Design for Mobile Apps - Artboard Size, Screen Density and Resolution for Beginners
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Basics of UI Design for Mobile Apps – Artboard Size, Screen Density and Resolution for Beginners



🚀 Get 2 free months of Skillshare Premium & watch my Course for free:
https://skl.sh/2TVhf8z

In this tutorial, you are going to learn about the basics of designing user interfaces (UI) for mobile apps. I will talk about the process for both Android and iOS Apps. Even before we start thinking about fonts and colors, it is important to understand about the actual mobile devices. Since the apps we design are going to be viewed on multiple types of mobile devices, it becomes important to understand the right way to design.

So in this tutorial, I will explain various concepts about picking the right Artboard Size, Screen Resolution, Screen Density (also called as Pixel Density), Aspect Ratio, Constraints, Exporting Assets and the difference between designing for Android phones and iPhones.

Android Device Metrics:
https://material.io/resources/devices/

iPhone Device Metrics:
https://www.paintcodeapp.com/news/ultimate-guide-to-iphone-resolutions

Figma File:
https://gum.co/suzS
—————————————­—-
Photoshop Tutorials:
https://www.youtube.com/playlist?list=PLERed4ILxkJ372RTmi1rQmfqbIqXr3opi

Illustrator Tutorials:
https://www.youtube.com/playlist?list=PLERed4ILxkJ0pK595gwPLmcVF-P_jx0V1

After Effects Tutorials:
https://www.youtube.com/playlist?list=PLERed4ILxkJ23p3SZD49unrbkh_F8q9Dk

UI Design Tutorials:
https://www.youtube.com/playlist?list=PLERed4ILxkJ1uHAE-_rAxeDMBnhzzmYuW

Design Resources, Tools and Softwares:
https://www.youtube.com/playlist?list=PLERed4ILxkJ1-qY3TQToZWn3vYWVo6EA9

Adobe XD CC Tutorials:
https://www.youtube.com/playlist?list=PLERed4ILxkJ11D_9_jX80GDenpMUWjTtv

eSports Design Tutorials:
https://www.youtube.com/playlist?list=PLERed4ILxkJ3lLdkQmG-Ebw90KdChq56P
——————————————————————————————–
Contact me :
Twitter : https://twitter.com/kvschethan
Facebook : https://facebook.com/designpilot
Mail : [email protected]
Portfolio : https://behance.net/chethankvs
Instagram : https://instagram.com/design_pilot
Discord: https://discord.gg/GtjBpjD
——————————————————————————————–
LIKE, SHARE, COMMENT & SUBSCRIBE 🙂
#uidesign #uxdesign #apps

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Best Mobile Marketing Apps for Marketers
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Best Mobile Marketing Apps for Marketers



#MobileMarketing has emerged as a crucial means to be found by and to grab the attention of the always-on-the-go customers. For successful mobile marketing, marketers need to constantly be on the lookout for opportunities to improve their brand exposure. Mobile #marketingapps will help marketers manage mobile marketing on the fly.

Mobile marketing involves reaching out to your potential customers wherever they are and the best way to reach them is through channels they use on their mobile devices, such as text messages, #socialmedia apps and sites, shopping apps, etc. Here’s a short introduction into each of these platforms to help you understand and plan your mobile marketing strategy around them:

Subscribe: http://bit.ly/30UhPnU

Resource:- https://mta.media/lyd34

Facebook Pages Manager

The #Facebook Pages Manager app is one-stop-shop for every #socialmedia manager. The app lets you manage all interactions with your brand — create posts, comment, share, tag and send and respond to direct messages. This enables you to communicate directly with your customers, enable transactions by simplifying product (or service) browsing, and purchase, drive brand (or new product launch) awareness and integrate customer service.

#WhatsApp Business

Designed with SMBs in mind, this free app enables business owners to interact with customers with tools such as automated messaging, quick replies, and sorting and organizational tools. The best part of #WhatsApp Business is that it enables easy access to communicate with your customers and prospects. Simply share the link to your WhatsApp account, like you would for any social media channel.

#YouTube Studio

Google launched #YouTube Studio in March 2018, to make it faster and easier to manage your YouTube channels on the go. #Marketers can use the app to update videos (thumbnail images, monetization settings, schedule dates, etc.), manage playlists, filter and respond to comments, and monitor channel performance.

Instagram Business Account

With your #Instagram Business account, you can set up a free business profile and drive brand awareness. The business account gives you real-time metrics on your stories, posts, and followers. There is a plethora of options to advertise with IGTV, live, stories, videos, photos and carousel and collection ads.

Twitter for Business Account

#Twitter is a news discovery and social platform ideal for your business to connect with a relevant, engaged audience. #Twitter’s Promote Mode is an affordable way to automate and boost your marketing efforts. You also get recommendations on new Tweet Strategies. The most important use of Twitter as a mobile marketing app is that you can provide timely information, customer service and jump on to trending conversations, which will help develop good relationships with your #customers and #prospects. You can be a thought leader on Twitter or use it to connect with potential customers, influencers, and brand advocates.

Here is a list of #mobilemarketingapps that can help you manage all your mobile marketing activities across platforms under one roof:

If This Than That (IFTTT)

IFTTT can supercharge your mobile #marketing strategy by helping them automate, prioritize, and analyze to get the maximum out of their content and campaigns. With IFTTT applets you can manage your most used platforms together, be it uploading an email attachment on Google Drive, archiving tweets that you posted, using Google Calendar to keep track of your posting schedule or promote your business by sharing Instagram photos. You can also use other platforms like Pinterest, Facebook, etc. The app lets you set triggers for your mobile marketing actions and location-based triggers too!

Skipio

Skipio is a mobile marketing app for business texting, that helps you automate messages, follow-up with customers, send personalized communications via SMS, communicate with individual groups, and help inform, engage, convert, and retain customers. You can manage your #SMS campaigns, integrate with your #CRM system, create keyword-based campaigns, measure the performance of your messages and much more.

Shopify
Shopify enables you to run your business, manage your orders, products, staff, and customers from wherever you are. You can reach your ideal shoppers through content marketing, SEO, and social media. KIT, your virtual employee at Shopify will help you create campaigns to promote your products, automate marketing tasks such as awareness messages, emails, drive sales. You can also tweak your campaigns over time, based on inputs from the performance dashboard across all channels. You can manage your in-store and online Shopify stores on the go, from your smartphone.

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10 Excellent UI/UX Mobile Apps Design Trend To Expect in 2020 | UI Animation Trends in 2019 #Part2
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10 Excellent UI/UX Mobile Apps Design Trend To Expect in 2020 | UI Animation Trends in 2019 #Part2



10 Excellent UI/UX Mobile Apps Design Trend To Expect in 2020 | UI/UX Design Trends in 2019 #Part2, this is another design inspiration for you guys to help improve your skill, hope you enjoy it, cheeers 🙂

Please Subscribe! ❤️❤️
We upload a new video every Thursday.

🔴 Source: https://dribbble.com/
–––––––––––
Big thanks to all designer,
1. https://dribbble.com/pachytel
2. https://dribbble.com/mac_yjak
3. https://dribbble.com/glebich
4. https://dribbble.com/AntonSKV
5. https://dribbble.com/nathanriley
6. https://dribbble.com/andrewtanchuk
7. https://dribbble.com/bravewings
8. https://dribbble.com/keeplegend
9. https://dribbble.com/Fiasco2
10. https://dribbble.com/outcrowd

🎵 Music Credit :
–––––––––––
Happy by MusicbyAden https://soundcloud.com/musicbyaden
Creative Commons — Attribution-ShareAlike 3.0 Unported — CC BY-SA 3.0
Free Download / Stream: https://bit.ly/happy-musicbyaden
Music promoted by Audio Library https://youtu.be/IOtFV3u_g5E
––
Timeless by Scandinavianz https://soundcloud.com/scandinavianz
Creative Commons — Attribution 3.0 Unported — CC BY 3.0
Free Download / Stream: https://bit.ly/_timeless
Music promoted by Audio Library https://youtu.be/lDAq3M34tdk

❤️ Social Media :
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https://www.instagram.com/itsmebfg/

⚠️ : Important
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*Like & Share if you enjoy the video!
*Subscribe to stay up to date with upcoming video tutorial, design inspiration, UI Design, UI/UX Design, Adobe Illustrator, Adobe XD & Design Graphic.

*Note: Please report to ([email protected]) If you have any issue with this content, and I will remove the content ASAP.
––––

#UIDesign #UIAnimation #UITrends2019 #DesignInspiration

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The Impact of Coronavirus on Mobile App Development
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The Impact of Coronavirus on Mobile App Development


This content was originally published on Source link, we are just re-sharing it.

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Digital Marketing Strategy for Apps | How to promote Mobile Apps online | (in Hindi)
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Digital Marketing Strategy for Apps | How to promote Mobile Apps online | (in Hindi)



Digital Marketing Strategy for Apps | How to promote Mobile Apps online | (in Hindi)

In this video, We are explaining about Digital Marketing Strategy for Apps | How to promote Mobile Apps online | (in Hindi)

.Please do watch the complete video for in-depth information.

Link to our “English Youtube Channel” : https://bit.ly/2M3oYOs
WsCubeTech – Digital Marketing Agency & Institute.

✔ We can help you to create a Digital Marketing plan to take your business to new heights.
✔ Offering Job Oriented Most Latest, Updated and advanced Digital Marketing Courses with Practical, Hands-on Live Projects Training & Exposure.

For More information : Call us at : +91- 92696-98122 , 8561089567
Or visit at : https://www.wscubetech.com/

There is a complete playlist of Digital Marketing Interview Tips & Tricks available –
https://www.youtube.com/playlist?list=PLjVLYmrlmjGdqW94JhlxY7mFJDcuFu5

There is a complete playlist of Facebook Ads available –
Link: https://www.youtube.com/playlist?list=PLjVLYmrlmjGfy_q8_BLTxHfFAzEId3fVn

There is complete playlist of Twitter Ads available.
Link : https://www.youtube.com/playlist?list=PLjVLYmrlmjGdSl7Z4me044-x_KfgyRpkU

Please don’t Forget to Like, Share & Subscribe

►Subscribe: http://bit.ly/wscubechannel
► Facebook : https://www.facebook.com/wsubetech.india
► Twitter : https://twitter.com/wscube
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► LinkedIn : https://www.linkedin.com/company/wscube-tech/
► Youtube : https://www.youtube.com/c/wscubetechjodhpur
► Website: http://wscubetech.com

————————————–| Thanks |—————————

#DigitalMarketing #Digitalmarketingstrategy

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Growth hacking for apps - How fast-moving companies run experiments to accelerate business growth
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Growth hacking for apps – How fast-moving companies run experiments to accelerate business growth



Hasan Tahir (International Growth Marketing Trainer at Growth Tribe) spoke at App Promotion Summit London WFH 2020 about growth hacking for apps and where you should start from.

Hassan talks about what the fast-moving companies are doing differently and what kind of experiments they are running, which you can take back to your organization and start applying them.

➡️ Growth Marketing: What it is, who it’s for and why it’s the future of marketing
➡️ Rapid Experimentation: How Amazon, Facebook and Deliveroo run experiments to accelerate business growth
➡️ Customer Activation: Processes and tools that will help you on your journey towards a more consumer-centric, experiment- and data-driven organisation

Find out more information on our events via our website and social media channels:
Website: https://apppromotionsummit.com/
Facebook: https://www.facebook.com/AppPromotionSummit/
Instagram: https://www.instagram.com/apppromotionsummit/
Twitter: https://twitter.com/apppromotion
LinkedIn: https://www.linkedin.com/company/app-promotion-summit/

#apslondon #apslondonwfh #apsnyc #apsberlin

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Popular design news of the week: March 30, 2020 – April 5, 2020
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Popular design news of the week: March 30, 2020 – April 5, 2020


Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. 

The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the past week.

Note that this is only a very small selection of the links that were posted, so don’t miss out and subscribe to our newsletter and follow the site daily for all the news.

 

55+ Best Free Fonts

 

Colors.lol – Overly Descriptive Color Palettes

 

Reactive Resume: Free and Open-Source Resume Builder

 

Cross-Cultural Design: 4 Ways to Get Started

 

Productivity: The Ultimate Guide

 

Spicypass – Free and Open-Source Minimalist Password Manager

 

12+ Low-Code and No-Code Development Platforms

 

UX Myths to Forget in 2020

 

United Nations Issues an Open Brief to Designers to Help Fight Coronavirus

 

Best Infographic Makers in 2020

 

27 Best Movies & Documentaries for Creatives

 

6 Underestimated Soft Skills that will Make You a Better Designer

 

Design Trend: Mono Gradients

 

Not Safe for Design, a Creative Challenge Generator

 

Top 4 Tips on How to Build an Effective Design System

 

Social Distancing Logos are the Design Equivalent of ‘Thoughts and Prayers’

 

The Best Alternatives to Zoom for Videoconferencing

 

A Complete Guide to Wireframe Design

 

Top 5 Mockup Tools for Web Designers in 2020

 

A New Color Contrast Analyser that Suggests Better Colors

 

How to Build a Bad Design System

 

What Should You do When a Web Design Trend Becomes Too Popular?

 

How Organize your Text Styles in Sketch

 

Basecamp’s Jason Fried on the Learning Curve of Remote Work

 

How to Write UX Copy that Makes your Product a Joy to Use

 

Want more? No problem! Keep track of top design news from around the web with Webdesigner News.



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16 Apps and Tools to Keep You Productive and Sane
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16 Apps and Tools to Keep You Productive and Sane




16 Apps and Tools to Keep You Productive and Sane









































This content was originally published on Source link, we are just re-sharing it.

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